+ profile
Accomplished and adept Graphic Designer with expertise in print and multimedia design with strong understanding of analytical marketing goals. Strong multitasking and project management skills that consistently produces on-brand creative, while maintaining brand standards across multiple marketing and advertising platforms.
Accomplished and adept Graphic Designer with expertise in print and multimedia design with strong understanding of analytical marketing goals. Strong multitasking and project management skills that consistently produces on-brand creative, while maintaining brand standards across multiple marketing and advertising platforms.
+ education
Bachelor of Fine Arts, Cum Laude
Major: Graphic Design / Minor: Art History
University of Massachusetts Dartmouth
North Dartmouth, MA, 2004—2007
Bachelor of Fine Arts, Cum Laude
Major: Graphic Design / Minor: Art History
University of Massachusetts Dartmouth
North Dartmouth, MA, 2004—2007
+ skills
Adobe CC 2018: Photoshop, InDesign, Illustrator, Muse, Bridge
Microsoft Office Suite: Excel, Word, Powerpoint
Mac & Windows
Adobe CC 2018: Photoshop, InDesign, Illustrator, Muse, Bridge
Microsoft Office Suite: Excel, Word, Powerpoint
Mac & Windows
+ professional experience
Destination XL Group (formerly Casual Male), Canton, MA
Senior Graphic Designer, April 2017- Current
Develop and manage projects and campaigns from concept to completion. Coordinate and collaborate with different functional teams to meet project/campaign requirements and deadlines.
Develop and manage projects and campaigns from concept to completion. Coordinate and collaborate with different functional teams to meet project/campaign requirements and deadlines.
Produce marketing collateral ranging from in-store signage, including window displays and POP signs, to web and app homepages, animated GIFs and social media advertisements.
KEY ACHIEVEMENTS
• Subject Matter Expert for the Adobe Creative Suite programs, such as indesign and illustrator and photoshop used during the design and production process.
• Subject Matter Expert for the Adobe Creative Suite programs, such as indesign and illustrator and photoshop used during the design and production process.
• Collaborates with Art Directors, Copywriters, Web Design Specialists, merchants and other vendors to compose and fulfill multifaceted seasonal campaigns.
• Modernized the 2017 Black Friday flyer to express important details in a sleek layout, improving the customer experience while meeting the truncated deadline for deployment.
Destination XL Group (formerly Casual Male), Canton, MA
Visual Graphic Designer, July 2011-April 2017
Oversaw, sourced, quoted and designed digital and print files from concept to production. Provided quality control to ensure brand standards were followed on all marketing material from items such as seasonal campaigns and POP fixtures to direct mail and catalog layouts. Maintained and circulated store distribution lists to vendors.
Visual Graphic Designer, July 2011-April 2017
Oversaw, sourced, quoted and designed digital and print files from concept to production. Provided quality control to ensure brand standards were followed on all marketing material from items such as seasonal campaigns and POP fixtures to direct mail and catalog layouts. Maintained and circulated store distribution lists to vendors.
KEY ACHIEVEMENTS
• Integrated skills with the Visual Merchandising team to blend seasonal campaigns into in-store merchandising displays.
• Integrated skills with the Visual Merchandising team to blend seasonal campaigns into in-store merchandising displays.
• Mentored a Junior Designer and a freelancer. Offered constructive criticism and direction to enhance productivity & design.
• Executed design concepts over a mixture of mediums, both in digital and in print, to present controlled and polished campaigns.
AJWright (division of TJX), Framingham, MA
Senior Production Artist/Junior Graphic Designer, 2009-2011.
Participated in a cross-functional start-up team to conceptualize and design marketing and advertising collateral for newly rebranded retail chain. Partnered with marketing managers and copywriters to produce materials such as in-store design, POP, free standing inserts and corporate communications. Provided quality control to ensure design elements were consistent according to brand standards, expectations and budgets. Generated and maintained digital files and libraries for digital photography and web usage.
Senior Production Artist/Junior Graphic Designer, 2009-2011.
Participated in a cross-functional start-up team to conceptualize and design marketing and advertising collateral for newly rebranded retail chain. Partnered with marketing managers and copywriters to produce materials such as in-store design, POP, free standing inserts and corporate communications. Provided quality control to ensure design elements were consistent according to brand standards, expectations and budgets. Generated and maintained digital files and libraries for digital photography and web usage.
KEY ACHIEVEMENTS
• Increased brand awareness and customer satisfaction by developing a consistent voice and appearance in social media, print and digital design that resonated with the core customer base.
• Increased brand awareness and customer satisfaction by developing a consistent voice and appearance in social media, print and digital design that resonated with the core customer base.
• Enhanced and developed educational materials for corporate and store management programs improving the learning experience for staff.
• Partnered with store operations to implement an interchangeable sign library and store guide to streamline the store floorsetting process.
The Simon Group, North Andover, MA
Graphic Designer/Production Artist 2007-2009
Proposed and developed the production and delivery of creative concepts for new and existing marketing communications. Supervised design projects to ensure strategic objectives were met and overall copy concept was consistent. Composed and maintained graphic files for use across multiple design and printing platforms.
Graphic Designer/Production Artist 2007-2009
Proposed and developed the production and delivery of creative concepts for new and existing marketing communications. Supervised design projects to ensure strategic objectives were met and overall copy concept was consistent. Composed and maintained graphic files for use across multiple design and printing platforms.
KEY ACHIEVEMENTS
• Resolved communication problems experienced by medical, high-tech and real estate clients by utilizing visual solutions.
• Resolved communication problems experienced by medical, high-tech and real estate clients by utilizing visual solutions.
• Organized, designed and distributed e-newsletters and emails for clients as well as for corporate offices facilitating streamlined communication vehicles.